In a world where nearly everything happens through a mobile screen, from food orders to banking, it’s no surprise that the taxi industry is expected to follow suit. Yet despite investing in app technology, many local taxi operators still struggle to get people to download and use their app.
At TaxiSolutions, we work exclusively with firms in the private hire industry, and one of the biggest problems we see is this: operators have a solid app, but no strategy to promote it. The app ends up gathering dust in the App Store, while national brands continue to dominate local bookings. It’s a frustrating and unnecessary gap.
The truth is, app downloads are more than a tech upgrade. They’re the gateway to consistent, direct bookings, passenger loyalty, and long-term brand visibility. Every download is a potential repeat customer. Every push notification is a reminder that your firm is just one tap away.
So, what’s stopping firms from getting those downloads?
In many cases, the issue isn’t the app itself, but rather a lack of awareness and promotion. Passengers don’t download what they don’t know about. And in a competitive market, simply telling passengers your app exists isn’t enough.
That’s where we come in. At TaxiSolutions, we run targeted app download campaigns that are tailored to your local audience. Our focus remains the same: put your app in front of the right people and give them a reason to download it.
The results speak for themselves. With the right campaign in place, we’ve seen firms go from barely there download numbers to thousands of active users, people who book regularly, leave reviews, and stay loyal to local.
If your app isn’t delivering the numbers you hoped for, the problem might not be the app, it might be the lack of visibility. And in this business, visibility equals bookings.
So ask yourself: Is your app working for you, or is it just sitting there?
At TaxiSolutions, we help taxi firms turn apps into assets. If that’s something you’ve been struggling with, now might be the time to act.
Let’s Grow Your Firm Today
App Campaigns aren’t just for big operators, they work for any taxi firm that wants to stay competitive in 2025.
Want to see how it works?Call us today and we’ll show you what’s possible with TaxiSolutions.
